Online Journalism: Fall 2009

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Lecture links & Additional readings 11-13-09

Writing for the Web
Writing Persuasive Content

Page Rank
Page Rank Checker
As of October 30, the sites with PRs of 10

Search Engine Optimization
The Basics of Search Engine Optimization
Writing for Search Engine Optimization
Creating the Curious/Known combo headline
An excellent critique of the SEO “industry”

Calls to Action
Creating effective calls to action
37Signals tests calls to action

Flickr’s clear calls to action
37 Signals answers basic questions fast
Culinary Culture makes the sale

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Filed under: Lecture Links, Readings

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